By Goodjob | 08/07/2023 | 0 Comments

Uline About


Uline is a privately owned company that provides packing and shipping equipment services to industrial and other bulk goods businesses in America. The company founded by Richard and Elizabeth Uihlein in 1980. The company has more than 8000 employees and is headquartered in Pleasant Prairie, Wisconsin. For distribution, it has headquarters in America, Canada, Mexico.

Uline History

Uline’s inception from the 1980s by Elizabeth “Liz”, and Richard “Dick” Uihlien the Schlitzh brewery, funded by his father Edgar Uihlein Richard and Elizabeth founded the company from their own basement recognizing a local need as a shipping supply distributor with the product carton size H-101. Because of its success then moved to a new headquarters in Waukegan Illinois. \

During the same year, from 1980 to 1990, operations began in Minnesota, California and New Jersey. Then in the 2000s Uline began adding operations in Mexico and Canada with distribution centers in Illinois, Texas, Georgia, Wisconsin and Pennsylvania. Uline’s product catalog offers more than 17,000 products by adding a 450-page product page.

So in 2008 Uline began to announce to build a new headquarters located in Pleasant Prairie, Wisconsin. The 200-acre headquarters opened in the summer of 2010. Due to increased growth an expansion comprising a second office building and warehouse was announced for 2014. Construction began in 2016 and was completed in 2017. The expansion brought approximately 800 additional jobs to Pleasant Prairie.

In 2019 Uline began considering a second major expansion with two more distribution centers for a combined area of over 1.7 million square feet. The distribution center will complement Uline’s two distribution centers located in Pleasant Prairie.

Uline Operation

Uline, which is owned by the Uihlein family, was established as an FTE company, namely a legally incorporated company where income flows to the owner or investor. In other words, entity income is treated as an investor or owner. The CEO presidency is held by Liz Uihlein and her husband Dick Uihlein as chairman of the board of directors. And his children as company executives. Meanwhile, Dick Uihlein’s brother, Steve, served as vice president. Starting in 2014 the company’s revenue is estimated at $2 billion, and it has employees of more than 6000 employees. So that estimates have a net income or profit of $ 1 billion in 2018. In February 2020 employees began to increase to 6700 employees and $ 5 billion in revenue.

To dress to work at Uline with a conservative dress code, with ties mandatory for men, and pantyhouses and skirts for women between November and April, and no tattooing is recommended.

Uline Marketing

Uline’s marketing uses catalog products that have been used and produced since its establishment. The product catalog is 800 pages thick, and the product types are more than 37. 500 products have been sent 2 times a year to customers. Uline in marketing also uses online advertising regularly and extensively. However, it is believed that this company does not have a communications department and is not prominent on social media. Liz Uilein mostly writes official letters for the catalog, while also writing about her political views.

Uline location.

Headquarters with headquarters in Pleasant Prairie, Wisconsin. The office has two facility buildings that are 279,000 square feet and another that is about the same area.

For Uline distribution centers starting in 2020, has distribution centers in Allentown-Pennsylvania, Braselton-Georgia, Copell-Texas, Hudson-Wisconsin, Kenosha- Wisconsin, Lacey-Washington, Ontario-California, Reno-Nevada. And the headquarters warehouse in Pleasant Prairie, Wisconsin. There are also distribution centers in Canada, in Milton, Ontorio, and Edmonton, Alberta. And the Mexican distribution centers in Mixicali and Apodaca.

Text source: Wikipedia.